May 14, 2013 By 11 Comments

How to get Viral Facebook Shares – and Why This is the Wrong Question to Ask

 

I often get asked “How can I get more viral Facebook Shares?”. Everyone wants an image or post to go crazy, do the rounds on Facebook, get Pinned to Pinterest, and shared on other blogs, right?  

In this post, I share 3 examples of posts that have fared really well or gone “viral” on Facebook for my clients and subscribers.  I am also going to reveal why focusing on “going viral” is just not smart – and why you need to ask another question other than “How can I get more Viral Facebook Shares?”.  If you get that part right first, the results might surprise you!

Viral Shares on Facebook

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Filed Under: Facebook, Social Media Strategy, Visual Marketing Tagged With: , ,
May 5, 2013 By 31 Comments

Why Your Twitter Engagement Sucks (and How to Fix it with One Click)

Does Your Twitter Engagement Suck?  Do you think Twitter is a waste of Time?  

Mine did.  And I also thought it a waste of time once, too.  But that all changed when I started to do this one simple action.

Twitter Engagement - Socially Sorted [Read more...]

Filed Under: Social Media Strategy, Twitter Tagged With: , ,
April 14, 2013 By 32 Comments

The Science of Pricing [Infographic of the Week]

Are you taking advantage of the Science of Pricing when selling your products and services online?  Be sure to check out these awesome research-based strategies for pricing your products and services to sell.    

This Infographic of the Week is from Mauro D’Andrea from Blog Growth and is guaranteed to have you think differently about how you price your products and services – online and off.  And our regular Infographic Breakdown feature will take you inside the components of this thought-provoking infographic.

The Science of Pricing [Infographic of the Week]

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Filed Under: Blogging, Social Media Strategy, Visual Marketing Tagged With: , , , , ,
April 13, 2013 By 10 Comments

Social Media Marketing World 2013 – Top Tweets Day 2 #smmw13

Day 2 of Social Media Marketing World and the Twitterfeed was yet again filled with tweetables from dozens of thought leaders in Social Media!

This Post (Part 2 – you can check out Part 1 here) features another 27 amazing sessions on topics ranging from everything from Podcasting to Pinterest and all the Content in between.

Top Tweets Day 2 #smmw13

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Filed Under: Blogging, Facebook, G+, Instagram, LinkedIn, Pinterest, Social Media Strategy, Twitter, Visual Marketing, YouTube Tagged With: , ,
April 11, 2013 By 11 Comments

Social Media Marketing World 2013 – Top Tweets Day 1 #smmw13

Social Media Marketing World (Social Media Examiner‘s inaugural event) launched in style on Day 1, as 24 Awesome sessions showcased some of the world’s best social media thought leaders and a passionate group of 1100 attendees.  

With any great conference comes a great Twitter Feed.  This post highlights some of the best tweets of Day 1 of the conference from a range of the sessions attended.  From Michael Stelzner’s opening keynote about the state of Social Media Marketing in 2013 to the insprational closing keynote about how to “Fascinate” from Sally Hogshead, it was a day jam-packed full of takeways, great networking and fabulous content.

Social Media Marketing World 2013 - Top Tweets Day 1 #smmw13

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Filed Under: Blogging, Facebook, G+, Instagram, LinkedIn, Pinterest, Social Media Strategy, Twitter, YouTube Tagged With: , , ,
April 1, 2013 By 8 Comments

Instagram to Twitter Shortcut: Easily Tweet Instagram Photos with IFTTT

Twitter and Instagram broke up in December. No longer could we easily post photos to Twitter via the Instagram app.  But now there is an easy way to bring back the love between Instagram and Twitter – this post shows you how to have your Instagram images show up instantly on your Twitter Feed and in the slideshow of images in the Media Gallery.   

Instagram to Twitter - Shortcut

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Filed Under: Instagram, Social Media Strategy, Twitter, Visual Marketing Tagged With: , ,
March 14, 2013 By 12 Comments

Using Images on Facebook – 3 Ways to Create & Track Engaging Content

Using Images can help to solve one of the most difficult things to accomplish online – keeping track of stuff you want to refer back to. 

Information moves fast.  So when it comes to creating content, driving engagement and retrieving information… it can get overwhelming.

Here are 3 image tricks you can use on Facebook now to create, track and retrieve awesome content.  Better still it allows your followers to track and refer to your content too!

Using Images on Facebook - 3 Ways | Engaging Content | Main Image

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Filed Under: Facebook, Social Media Strategy, Visual Marketing Tagged With: , , , ,
February 26, 2013 By 4 Comments

Crowdsource Battle for Social Media Tourism Symposium [Case Study]

What happens when Social Media meets Crowdsourcing meets Tourism meets some Outstanding Worldclass destinations?  

Heads are turned, posts are shared, communities engage and support is rallied! 

That is exactly what is happening around Australia at the moment, as finalist “host cities” from 4 States and 1 Terrority fight it out in a public crowdsourced, social-media fuelled battle to host the first ever Social Media Tourism Symposium (SoMeT) on July 17-18 this year.

In this post we look at what SoMeT is, what is great about this project, and what this example of the innovative use of social media and crowdsourcing means for local tourism, business & social!

Crowdsource Battle for Social Media Tourism Symposium

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Filed Under: Facebook, Social Media Strategy, Twitter, Visual Marketing Tagged With: , , ,